Which statement is true regarding a chiropractor’s advertising?

A chiropractor’s advertising must adhere to specific regulations, making it essential for them to maintain records of their advertisements. Keeping documentation for a period of two years is a requirement that ensures accountability and compliance with legal standards. This allows for transparency and serves as a protective measure for both the chiropractor and the public. By retaining these records, chiropractors can demonstrate that their marketing practices are ethical and in line with established guidelines.

This practice also helps in addressing any potential complaint or discrepancy regarding the advertisement's content, ensuring that clients or patients have access to truthful information about the services offered. Records can also aid in audits and inspections by regulatory bodies, reinforcing the professionalism and integrity of the chiropractic practice.

In contrast to other options, claiming specific results is prohibited in advertising, as it can mislead potential clients about treatment outcomes. Additionally, while certain advertisements may not require documentation, the regulation mandates that records be kept for compliance purposes. Finally, chiropractors are limited in the titles they can use, ensuring that they do not misrepresent their qualifications or the nature of their services.